NEGOTIATION – How to get to Yes

NEGOTIATION – How to get to Yes

Do you feel uncomfortable when facing a business negotiation?  Are you seeking to improve skills in non-adversarial negotiation?  Famed author William Ury succinctly calls it ‘Getting to Yes’ and ‘Getting Past No.’ That is our goal in making business agreements. 

Join us on Tuesday, 25th May, for an open roundtable discussion of the skills and techniques to enable you to prepare, conduct and conclude negotiations with the most beneficial outcomes.  Explore and refresh your ideas about the process of negotiating.  What does it mean to ‘Go to the Balcony?’ as Ury advises?  How can you reframe the issues to get closer to an agreement?

A highly skilled panel will share their advice on negotiation: Robert Marshall, has an international practice in consulting/training executives in negotiation, Pegram Harrison of Oxford, Said Business School is deeply engaged in entrepreneurship and leadership, and William Friar brings successful engagement as a Development Director in professional negotiation for donor support of highly regarded institutions. They will lead you to a new awareness of the angles and techniques of negotiation, which you will be able to query and raise other questions in the Q&A session after the panel speaks.

If you are a Founder, Mentor, Investor, Industry expert, join us.  We are building a community.

Sign up to participate in the free online workshop at Eventbrite: https://www.eventbrite.com/e/negotiation-how-to-get-to-yes-tickets-154536156805

NEGOTIATION – How to get to Yes

HOW DO YOU MOVE FROM PROMOTING PRODUCT TO SELLING ONE TO A CUSTOMER? 

HOW DO YOU MOVE FROM PROMOTING PRODUCT TO SELLING ONE TO A CUSTOMER? 

You  Pitch, You Post on social media — how do You Persuade a Customer to buy? How do you capture the value you have created?  What techniques help you ‘close’ an agreement?

 expert + online workshop, Thursday 29 April 2021, Sales: Moving from Promoting to Selling  

Join us at the workshop on Thursday, 29 April 2021, from 5:30-7:30 pm (GMT) for a dynamic discussion on the psychology of sales and practical techniques of selling.  You are invited to a free, open roundtable Q&A workshop led by startup founders and mentors with exceptional sales skills.  The panelists’ sales expertise will be an inspiration for you and the team members of your startup.

The workshop highlights the role of selling skills in achieving success at all stages of a startup.  Business is selling – to team members, investors, customers, stakeholders in your market.  The panel will share their perspectives on solving sales questions typical to startups:  How to engage customers in the buying process?  What preparations to make for a successful (transaction completed) sales encounter? How to keep customer acquisition costs at a minimum?  How to encourage customers to become an advocate or champion for your product/service?

Join us if you are a Founder, Mentor, Investor, CMO, industry expert. We are building a community.  Register at Eventbrite.

https://www.eventbrite.com/e/sales-moving-from-promoting-to-selling-tickets-151065941297

HOW DO YOU MOVE FROM PROMOTING PRODUCT TO SELLING ONE TO A CUSTOMER? 

BRANDS – Creating Identity in the Market  

BRANDS – Creating Identity in the Market  

expert+workshop

25 March  Zoom online 5:30-7:30 pm GMT London 

How do you want your business to be identified? How do you build the brand that highlights who you are and the value you bring to others?    Join us on 25 March for an open roundtable discussion led by an exceptional panel of brand specialists who can help you create a dynamic identity.

Startup founders are proud of who they are and their idea, which solves an important problem – how best to promote and capture their unique identity in the market?  The startup name is only part of that introduction to the market – how can you create a successful brand,  build it and position it so that customers looking for your solution can find it, use it and champion it? 

Let’s start by exploring ‘what is a brand?’ How do you create a new (or refresh) brand identity?   How do you build a brand? What makes a good brand story? Listen to a panel of successful brand makers provide founders with approaches to use in developing a strong brand that signals to the customers they are seeking to deliver their value proposition.  WHO should attend:  Startup Founders, Mentors, Angel Investors, Partners, Marketing, Design Thinking, and Industry specialists. 

JOIN US at https://www.eventbrite.com/e/expert-workshop-brands-creating-identity-in-the-market-tickets-145734996297

*photo courtesy of nadine-unsplash 

CUSTOMERS Creating Strong Links  

CUSTOMERS Creating Strong Links  

Customers are the heart of a business – their numbers are its heartbeat.  Join us on 25 February for an open roundtable discussion led by a highly experienced panel in creating strong links to customers.

How can a startup build and strengthen its customer base? During Channels’ discussion with customers in the previous expert + workshop, interesting questions regarding customers emerged – ranging from: How do you actually get to know customers?  How do you find clients of services?  Discussion of the customer journey needs re-visiting; what is CRM in practice? Or How to prioritize and focus on the right customer segment?

The workshop on 25 February will address customer development questions that are critical to the success of the startup.  Whether your customers are B:C or B:B, social enterprise clients, consumers of products, services, or other commodities   – how can founders develop a deep understanding of their customers to create and deliver an appropriate value proposition?

Who should attend:  Startup Founders, Mentors, Angel Investors, Partners, Marketing, Design Thinking, Product Development professionals

Sign up to participate in the free online workshop at the Eventbrite URL:

https://www.eventbrite.com/e/customers-creating-strong-links-tickets-141277652261

CUSTOMERS Creating Strong Links

HOW DO YOU MAKE IT EASIER FOR CUSTOMERS TO FIND YOU? DIRECT AND INDIRECT CHANNELS

HOW DO YOU MAKE IT EASIER FOR CUSTOMERS TO FIND YOU?  DIRECT AND INDIRECT CHANNELS

The 2021 Expert + workshop series opens with an online workshop on 26 January at 5:30 pm GMT.

Your startup’s product/service offering is tested and ready for customers, and a few have found you.  How do you make it easier for customers to find and obtain your product/service?

There are Direct and Indirect distribution channels, multi-channel approaches, online, bricks, and mortar – the area of distribution in the value chain can seem like a labyrinth for a founder creating a pathway to the market place.  Listen to a panel of experienced founders discuss their decisions to create robust distribution channels – how they have added, dropped, changed channels according to external market forces, or made swift adaptations in 2020 circumstances. What part of your value chain do you want to own?  How will you accomplish that? How will you make it easier for customers to find your product/service?

You are invited to a free, open roundtable discussion led by a panel sharing business solutions to finding your way around the labyrinth of distribution paths.  Join us on Tuesday, 26 January, by signing up:   

https://www.eventbrite.com/e/2021-series-expert-workshop-on-direct-and-indirect-channels-to-market-tickets-136613527739

HOW DO YOU MAKE IT EASIER FOR CUSTOMERS TO FIND YOU?  DIRECT AND INDIRECT CHANNELS

Challenges to Meet! 

Challenges to Meet! 

How to find Opportunities to reach your Goals in a difficult Business Terrain.

Join us on Monday, 30 November at 5:30 – 7:30 pm (London) for an online expert + open roundtable.   We will explore the challenges you are facing in your startup business and share experiences of finding alternative pathways.  Tools of strategy and Design Thinking are just some ways we can find new solutions – bring your challenges and favourite tools you use for problem-solving for an inspiring session with Founders, Mentors, Investors, and Industry Specialists.

How can you develop a strategy when business conditions are changing so rapidly? What experiences have given you insights into meeting the challenge of rapid change?  Do you know how to use scenarios in risky environments?  Are there ways to mitigate risk?  Where can you find resources?   Discover useful tools to guide your answers.    

It is an optimal time to consider the opportunities for positive change and plan for future business growth now that we are at the end of 2020 and looking ahead to a new year with renewed energy.

Who should attend:  Startup Founders, Experienced Founders, Mentors, Angel Investors, Partners, Industry Specialists

SIGN UP: https://www.eventbrite.com/e/challenges-to-meet-how-to-find-opportunities-in-business-terrain-tickets-129275517553

Challenges to Meet! 

AGILITY IN AN AGE OF UNCERTAINTY

AGILITY IN AN AGE OF UNCERTAINTY

AGILITY IN AN AGE OF UNCERTAINTY  –  How can your startup culture benefit from using AGILE?

You are invited to an online expert +  open roundtable on AGILE: 21 October 2020, 5:30-7:30 (GMT)

It is a truism in 2020 that uncertainty is the most certain aspect of our future.  Startups that build cultures that respond quickly and creatively to fast-moving environments will be assured of a robust foundation. AGILE frameworks and tenets are widely used in technology development and effective as a cross-functional management approach that enables pivots and organizational agility to create and deliver products and services that uniquely respond to emerging requirements of customers.  Startup founders have the power to create a collaborative culture that is prepared and equipped to thrive on change.  Such founders and teams shape their future rather than react to it.

What is AGILE?   How are professionals using it? In Marketing? HR?  IT projects?  How can YOU use it?  Why does AGILE build a collaborative culture?  How are communications between business and technology improved?   What are the key benefits of using it?   A panel of professionals certified and experienced in using AGILE will initiate the discussion followed by a roundtable Q&A session. 

Who should attend:  Startup Founders, Mentors, Angel Investors, Partners, Marketing, HR, IT, Training, and Product Development professionals. 

Sign up to participate in the free online workshop at the Eventbrite URL below:

https://www.eventbrite.com/e/expert-online-workshop-agility-in-an-age-of-uncertainty-using-agile-tickets-124292312653

AGILITY IN AN AGE OF UNCERTAINTY

Book Launch: The Serendipity Mindset

Book Launch: The Serendipity Mindset

SAVE THE DATE –   A special event in September recommended to expert +  workshop followers:

We are pleased to recommend the UK book launch of The Serendipity Mindset: the art and science of creating good luck on 10 September: 3 pm-4:15 pm.   For founders, mentors, investors, everyone!  Enjoy the brilliant insights of this book, written by Dr. Christian Busch, an alumnus of LSE and teaching colleague.
More Information and Registration for the online event can be obtained through the following link:
I look forward to seeing you at the next expert + online workshop watch for the announcement for October.

Book Launch: The Serendipity Mindset

Scaling UP - Design for Growth

Scaling UP – Design for Growth

expert+ workshop | 30 July 2020  Zoom Online | 5:30-7:30 pm BST (London)

Scaling UP – Design for Growth

It’s never too early to consider how your venture will scale up.  Join us at the next expert + workshop to stimulate action in Scaling UP – Design for Growth. The workshop starts at 5:30 pm (London) online on Thursday, 30 July.

You are invited to an open roundtable Q&A workshop led by experienced founders. The technical expertise of the panelists helped them to scale UP  for  ‘Crossing the Chasm,’ as Geoffrey Moore describes the time when early adopters no longer are sufficient in number to fuel growth.  If you design for growth from the beginning, then the growth you achieve will also have well-managed systems and operations ready to keep pace and provide successful delivery to your customers.

The workshop addresses challenges such as: How can you design for the future? What are the technical precautions needed so that rapid growth will not make systems fall over or be slow to respond? How can an online platform expand rapidly without spending a large budget on marketing? Share your questions and ideas at the roundtable discussion.

Join us if you are a Founder, Mentor, Investor, CTO, industry expert.  https://www.eventbrite.com/e/expert-workshop-series-scaling-up-the-startup-tickets-113082845836

Scaling UP – Design for Growth

Technology – Build for Success!

Technology – Build for Success!

25 JUNE 2020  expert+ Workshop

Zoom Online at 5:30-7:30 BST/6:30-8:30 CET

Announcing the next expert+ event:  You are invited to a free open roundtable Q&A workshop led by startup professionals experienced in working with business technologists. The workshop addresses technology questions that are critical and influence strategic direction which Startup Founders must resolve quickly to progress to a successful launch.

How do you translate business goals and ideas into technical requirements that can be developed rapidly and exceed your own and your customers’ expectations?  How can you locate a skilled CTO or technology developer?  How much technology is required for a Minimum Viable Product (MVP) launch?

Linked closely to obtaining the right talent for your team — How to express the technical requirements for your project in clear communications that can lead the developer to design and produce the best solution?  Myriads of other detailed questions. Share your experience, questions, and ideas as we de-mystify technology in a startup.

Who should attend?   CTO’s, Founders, Mentors, Investors, IT industry experts.

Free ticket at https://www.eventbrite.com/e/expert-workshop-series-technology-build-for-success-tickets-109275973378

Technology – Build for Success!