LOOK AHEAD -> A FRESH PERSPECTIVE – PRIORITIES: WHERE TO START? ACT!
expert + workshop
27 January 5:30-7:00 (uk) Zoom online
The Big Picture and a new perspective – New Year wishes. How do you turn goals into action? How does a startup founder determine priorities? How can a fresh perspective make you more creative and productive? It’s January, and these are a few of the timely questions to find helpful answers for a successful year. A panel of experienced specialists on productivity, user research/product development, and strategy will address these and other questions about priorities and time plans.
Join us for the expert+ workshop: Priorities and Action, Thursday, 27 January at 5:30 pm (GMT) for an open roundtable discussion of skills and actions to practice and enable you to move forward to achieve your goals.
If you are a Founder, Mentor, Investor, Industry expert, register, no fee:
A perfect Pitch takes practice and an audience to test it. Explore/practice framing/reframing your pitch at an expert+ interactive workshop.
Every day you informally frame a pitch without noticing.
For startups, it is critical to have the right pitch each time for a range of potential supporters. However, having a perfect pitch takes practice and an audience to test it.
What are the key points to create a compelling ‘elevator pitch’ of a few minutes? How do you frame and reframe persuasive pitch messages for Investors, Partners, Customers, Suppliers, and other Stakeholders?
Explore and practice pitch techniques during the next expert+ workshop. Fine-tune your approach and perfect your pitch.
Join us for the expert+ workshop: The Right Pitch – Perfect Pitch 28 October at 5:30-7:30 pm (London) for a dynamic online interactive workshop.
The expert+ workshop is designed to help you create a persuasive pitch and move beyond discussing techniques to putting the ideas into action. While moving from Geoffrey Moore’s famed two-sentence pitch format to incorporating your USP, and refreshing messages with action verbs, to a unique and compelling message, you will have support. If you are a Founder, Mentor, Investor, Industry expert, join us. We are building a community.
How can you build, strengthen and navigate the networks in the Eco-system of your startup? How can you access the networks of a specific industry for advice? What role in a network do you want your startup to play? As a founder, do you wish to play a keystone role? Do you find it difficult to network?
Join us on Thursday, 29 July, for an inspiring open roundtable discussion of the strategic resource of networks. Find out how to open doors that can lead to pathways creating bridges between old and new networks. Many founders admit they had to learn techniques of networking. The value of your network is considered social capital. How to create it? Our panel collectively has rich experience in building networks and building their ventures through strong networking skills. The panellists will provide practical advice and recommendations about building on the strength of networks to provide a diversity of ideas, resources, and success for your venture. If you are a Founder, Mentor, Investor, Industry expert, join us. We are building a community.
Do you feel uncomfortable when facing a business negotiation? Are you seeking to improve skills in non-adversarial negotiation? Famed author William Ury succinctly calls it ‘Getting to Yes’ and ‘Getting Past No.’ That is our goal in making business agreements.
Join us on Tuesday, 25th May, for an open roundtable discussion of the skills and techniques to enable you to prepare, conduct and conclude negotiations with the most beneficial outcomes. Explore and refresh your ideas about the process of negotiating. What does it mean to ‘Go to the Balcony?’ as Ury advises? How can you reframe the issues to get closer to an agreement?
A highly skilled panel will share their advice on negotiation: Robert Marshall, has an international practice in consulting/training executives in negotiation, Pegram Harrison of Oxford, Said Business School is deeply engaged in entrepreneurship and leadership, and William Friar brings successful engagement as a Development Director in professional negotiation for donor support of highly regarded institutions. They will lead you to a new awareness of the angles and techniques of negotiation, which you will be able to query and raise other questions in the Q&A session after the panel speaks.
If you are a Founder, Mentor, Investor, Industry expert, join us. We are building a community.
You Pitch, You Post on social media — how do You Persuade a Customer to buy? How do you capture the value you have created? What techniques help you ‘close’ an agreement?
Join us at the workshop on Thursday, 29 April 2021, from 5:30-7:30 pm (GMT) for a dynamic discussion on the psychology of sales and practical techniques of selling. You are invited to a free, open roundtable Q&A workshop led by startup founders and mentors with exceptional sales skills. The panelists’ sales expertise will be an inspiration for you and the team members of your startup.
The workshop highlights the role of selling skills in achieving success at all stages of a startup. Business is selling – to team members, investors, customers, stakeholders in your market. The panel will share their perspectives on solving sales questions typical to startups: How to engage customers in the buying process? What preparations to make for a successful (transaction completed) sales encounter? How to keep customer acquisition costs at a minimum? How to encourage customers to become an advocate or champion for your product/service?
Join us if you are a Founder, Mentor, Investor, CMO, industry expert. We are building a community. Register at Eventbrite.
How do you want your business to be identified? How do you build the brand that highlights who you are and the value you bring to others? Join us on 25 March for an open roundtable discussion led by an exceptional panel of brand specialists who can help you create a dynamic identity.
Startup founders are proud of who they are and their idea, which solves an important problem – how best to promote and capture their unique identity in the market? The startup name is only part of that introduction to the market – how can you create a successful brand, build it and position it so that customers looking for your solution can find it, use it and champion it?
Let’s start by exploring ‘what is a brand?’ How do you create a new (or refresh) brand identity? How do you build a brand? What makes a good brand story? Listen to a panel of successful brand makers provide founders with approaches to use in developing a strong brand that signals to the customers they are seeking to deliver their value proposition. WHO should attend: Startup Founders, Mentors, Angel Investors, Partners, Marketing, Design Thinking, and Industry specialists.
Customers are the heart of a business – their numbers are its heartbeat. Join us on 25 February for an open roundtable discussion led by a highly experienced panel in creating strong links to customers.
How can a startup build and strengthen its customer base? During Channels’ discussion with customers in the previous expert+ workshop, interesting questions regarding customers emerged – ranging from: How do you actually get to know customers? How do you find clients of services? Discussion of the customer journey needs re-visiting; what is CRM in practice? Or How to prioritize and focus on the right customer segment?
The workshop on 25 February will address customer development questions that are critical to the success of the startup. Whether your customers are B:C or B:B, social enterprise clients, consumers of products, services, or other commodities – how can founders develop a deep understanding of their customers to create and deliver an appropriate value proposition?
Who should attend: Startup Founders, Mentors, Angel Investors, Partners, Marketing, Design Thinking, Product Development professionals
Sign up to participate in the free online workshop at the Eventbrite URL:
The 2021 Expert + workshop series opens with an online workshop on 26 January at 5:30 pm GMT.
Your startup’s product/service offering is tested and ready for customers, and a few have found you. How do you make it easier for customers to find and obtain your product/service?
There are Direct and Indirect distribution channels, multi-channel approaches, online, bricks, and mortar – the area of distribution in the value chain can seem like a labyrinth for a founder creating a pathway to the market place. Listen to a panel of experienced founders discuss their decisions to create robust distribution channels – how they have added, dropped, changed channels according to external market forces, or made swift adaptations in 2020 circumstances. What part of your value chain do you want to own? How will you accomplish that? How will you make it easier for customers to find your product/service?
You are invited to a free, open roundtable discussion led by a panel sharing business solutions to finding your way around the labyrinth of distribution paths. Join us on Tuesday, 26 January, by signing up:
How to find Opportunities to reach your Goals in a difficult Business Terrain.
Join us on Monday, 30 November at 5:30 – 7:30 pm (London) for an online expert + open roundtable. We will explore the challenges you are facing in your startup business and share experiences of finding alternative pathways. Tools of strategy and Design Thinking are just some ways we can find new solutions – bring your challenges and favourite tools you use for problem-solving for an inspiring session with Founders, Mentors, Investors, and Industry Specialists.
How can you develop a strategy when business conditions are changing so rapidly? What experiences have given you insights into meeting the challenge of rapid change? Do you know how to use scenarios in risky environments? Are there ways to mitigate risk? Where can you find resources? Discover useful tools to guide your answers.
It is an optimal time to consider the opportunities for positive change and plan for future business growth now that we are at the end of 2020 and looking ahead to a new year with renewed energy.
Who should attend: Startup Founders, Experienced Founders, Mentors, Angel Investors, Partners, Industry Specialists
AGILITY IN AN AGE OF UNCERTAINTY – How can your startup culture benefit from using AGILE?
You are invited to an online expert + open roundtable on AGILE: 21 October 2020, 5:30-7:30 (GMT)
It is a truism in 2020 that uncertainty is the most certain aspect of our future. Startups that build cultures that respond quickly and creatively to fast-moving environments will be assured of a robust foundation. AGILE frameworks and tenets are widely used in technology development and effective as a cross-functional management approach that enables pivots and organizational agility to create and deliver products and services that uniquely respond to emerging requirements of customers. Startup founders have the power to create a collaborative culture that is prepared and equipped to thrive on change. Such founders and teams shape their future rather than react to it.
What is AGILE? How are professionals using it? In Marketing? HR? IT projects? How can YOU use it? Why does AGILE build a collaborative culture? How are communications between business and technology improved? What are the key benefits of using it? A panel of professionals certified and experienced in using AGILE will initiate the discussion followed by a roundtable Q&A session.
Who should attend: Startup Founders, Mentors, Angel Investors, Partners, Marketing, HR, IT, Training, and Product Development professionals.
Sign up to participate in the free online workshop at the Eventbrite URL below: